Belying its simplicity and ubiquity, the value tag is a surprisingly latest financial growth, Aeon journal writes. For hundreds of years, haggling was the norm, finally growing right into a system that required clerks and shopkeepers to coach as negotiators. Within the mid-Nineteenth century, nonetheless, Quakers within the US started to imagine that charging folks completely different quantities for a similar merchandise was immoral, in order that they began utilizing worth tags at their shops to counter the ills of haggling. And, as this quick video from NPR’s Planet Cash explains, by taking an ethical stand, the Quakers inadvertently revealed an inefficiency within the outdated financial system and have become inconceivable pricing pioneers, altering commerce and historical past with one easy innovation.
Most of us are used to costs that don’t change. You go right into a retailer to purchase some Quaker Oats, they usually’re going to value the identical for you as they are going to for whoever tries to purchase them subsequent.
For many of human historical past, you needed to haggle over costs earlier than you might purchase one thing.
The Quakers had been among the many first folks to decide to fastened costs — they usually did it as a result of they thought it was extra honest. Turned out, it was additionally good enterprise. That is the unusual story of the lengthy journey of that little piece of paper.
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